MTV has a deep bond with the young adult audience. From fashion, lifestyle and sports to attitudes, politics and trends, MTV offers viewers answers to their questions about what's fresh, honest and groundbreaking. Music is relevant to every young adult's life and MTV is their source, confidante, sounding board, partner and much more.
| Demographics | |
|---|---|
| Male | 46.6% |
| Female | 53.4% |
| Income: | |
| Median Household Income: | $74,307 |
| Education: | |
| Have College Degree or More: | 24.3% |
| Occupation: | |
| White collar, professional, managers | 29.5% |
| Age: | |
| 18-49 Years Old: | 88.2% |
| 25-54 Years Old: | 62.7% |
| Home Ownership: | |
| Own Their Own Home: | 46.2% |
| Source: Scarborough Sept'07-Aug'08, New York DMA | |
The Real World : New Orleans
Wednesdays at 10pm
Eight new strangers find themselves right smack in the middle of the Who Dat Nation, caught up in the reverie of a Super Bowl victory of the New Orleans Saints and the never ending party known as Mardi Gras. The roommates discover compassion and romance, while igniting a fervor for the city's legendary food and music.
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